Bay of Fires Region

While our winery is 150km from the Bay of Fires on the far northeast coast of Tasmania, we encourage you to visit  the Bay of Fires region to understand why Bay of Fires Wines was inspired to name itself after this magical place. The bay stretches across a 50km strip, beginning at the southerly tip of the bay’s crescent at Binalong Bay and reaches north to Eddystone Point, with its pink granite lighthouse dating back to 1889. The bay’s indigenous name is Iarapuna, but it was given its current name in 1773 by Captain Tobias Furneaux on his ship HMS Adventure, when his imagination was captured by the sight of fires lit by Aboriginal people, burning bright on the beaches.

What to do in Bay of Fires, Tasmania

Bay of Fires boasts brilliant sandy-white beaches, crystal-clear blue waters and dramatic granite boulders coloured with burnt orange lichen. This place is a wonderland of outdoor activities, taking in the best of Mother Nature, from swimming, fishing and boating to surfing, bird watching and camping. The northern slice of the bay is part of the Mount William National Park, where camping is permitted and day shelters with barbecue facilities and picnic tables are available. The park boasts an amazing array of wildlife, including yellow-tailed black cockatoos, honeyeaters, wrens and robins, and it provides protected habitat for eastern grey kangaroos, wombats, wallabies, pademelons, echidnas, brush-tailed possums and Tasmanian devils.

Where to stay in Bay of Fires, Tasmania

Bay of Fires may be a secluded oasis but it’s an easy two-to-three-hour drive from Launceston, but why not take a slow, winding drive through the glorious northeast region of Tasmanian, stopping along the way? Here are some tips about where to stay while you’re in the Bay of Fires region?


Campsites are dotted all over the Bay of Fires region – in the southern and middle sections of the conservation area, with toilet facilities in the southern beach sites. Camping is not permitted in the northern section but there are campsites at Depp Creek, outside the conservation area in the adjoining Mount William National Park. See the Parks and Places PDF for a thorough guide of permitted campsites. There’s also a Big4 Holiday Park at St Helens.

Bay of Fires Bush Retreat

Fancy a bit of glamping? This place offers camping for those who like the comforts of home. It’s a two-minute drive from the township of Binalong Bay and 10 minutes from St Helens, the largest town on Tassie’s northeast coast (and also a great spot to stay in the region).

The Bay of Fires Lodge Walk

Explore this region in style and comfort with the official Bay of Fires Lodge Walk – the operators organise gourmet food, thoughtfully guide through the walk and provide luxurious lodge accommodation along the way.

Visit Stayz for privately rented properties dotted up and down the Bay of Fires.


Age Verification

Welcome to Bay of Fires Wines in Tasmania. Home of some of the finest cool climate wines in Australia. It is important to us that our wine and tasting experiences are enjoyed responsibly, please ensure you are of legal drinking age in your country and enter your date of birth below.